Use these lesson plans, created by teachers for teachers, to explore advertising.
Creating a Primary Source Archive: All History Is Local (Grades 6-12) Creating an archive of primary source materials constitutes the principal activity of a year-long American Studies class focusing on historiography and the use of primary sources. Students collect primary source materials from their local communities and analyze the interplay between American and local/personal history.
America at the Centennial (Grades 9-12) Students analyze items and images of the Philadelphia Centennial Exposition of 1876 and question what these things said about America.
Change in Early 20th Century America: Doing the Decades (Grades 9-12) Students create multimedia projects based on their investigation of social and economic themes between 1890-1940. Students may choose to create a newspaper from their decade, including advertisements relevant to the time and place.
Marco Paul's Travels on the Erie Canal: An Educational Voyage (Grades 3-8) Students trace Marco Paul’s 1840s journey through the Erie Canal. This lesson inlcudes a variety of Erie Canal related ads.
Thomas Edison, Electricity, and America (Grades 6-12) Students investigate electrification as both a technological and social process. Lesson 3 focuses on merchandising and advertising.