Win the War and Win the White House
Throughout American history, presidential candidates have stood or stumbled by their stance on political issues. Despite the powers of personality, popularity, and publicity, a presidential candidate who wants to win on election day must win on the issues as well.
In 1781, General Cornwallis surrendered British troops to George Washington, commander-in-chief of the Revolutionary army. As Cornwallis handed over his sword, he handed Washington the status of America's number one war hero. That status easily translated into Washington's presidency at a time when Americans could celebrate the victory of their stance on issues they had been willing to die for.