Skip Navigation Links  The Library of Congress >> Researchers
Motion Picture and Television Reading Room (Motion Picture, Broadcasting and Recorded Sound Division)
  Home >> Reading Room >> Guides & Finding Aids >> Gitt Collection
Find in

The Robert R. Gitt Collection of Television Commercials: Entries by Product Name (K - Z)


          Kismet game / Lakeside Toys

             Kismet                                             FBC 6015
             sd., col., 12  ft., 20  sec.
             Product type: Games
             Color faded. On box: djm Films, Inc. (NY, NY), Toys R
             Us--Lakeside, F330, 2 color. On reel: The Film Place, Wylde
             #4504. On reel with Perquackey game--"Perquackey."

          Kookey Kritters toys / James Industries, Inc.

             Slinky/Kookey Kritters                             FBC 6015
             sd., col., 36  ft., 60  sec.
             Product type: Toys
             Color faded. Also features Slinky toy. On box:
             Barton-Blair-Cureton, Inc. (Columbia, SC), spot no. SK-60, Toys
             R Us--James, F610, 2 color. Same commercial as Slinky
             toy--"Slinky/Kookey Kritters."

          Kraft frozen casseroles / Kraft Foods

             Good taste                                         FBC 6003
             sd., col., 36  ft., 60  sec.
             Product type: Frozen foods
             Color faded. On box: Foote, Cone & Belding, #KRFE 0010, 5400K,
             F610, 2 color. On reel: V-305, The Petersen Co. (Hollywood, CA).

          Kraft Golden Caesar dressing / Kraft Foods

             Noblest, The                                       FBC 6003
             sd., col., 18  ft., 30  sec.
             Product type: Salad dressings
             Color faded. On box: VPI Services (Chicago, IL), Kraft pourable
             dressing, KRPD0020 Digisonic, 5400 Kelvin, JWT, F318, 5 color.
             On reel: LO-181-67, 6/10/71, Toni Ficalora Inc. Film
             Productions.

          Kraft Pee-wee pizzas / Kraft Foods

             Shoe                                               FBC 6003
             sd., col., 18  ft., 30  sec.
             Product type: Frozen pizzas
             Animated. Color faded. On box: Foote, Cone & Belding, KRPP-0010,
             3200 Kelvin, Digisonic, F323C, 4 color. On reel: LO 15617,
             1-21-71, Film Fair 1484F.
             Copy 2: FBC 6003. Color faded. On box: 45-69SS24-30, F309, 2
             color.

          Lady Brevoni panty hose / Company unknown

             Legs                                               FBC 5981
             sd., col., 12  ft., 20  sec.
             Product type: Panty hose
             Color faded. On reel: [email protected], J. Paaswell Associates. On box:
             F201, 2 color, Compact Productions, Inc. (NY, NY).

          Lancer's wines / Vintage Wines, Inc.

             Good life expressions                              FBC 5993
             sd., col., 18  ft., 30  sec.
             Product type: Wines
             Color faded. On box: Compass TV Corp. (NY, NY), The Marschalk
             Co., HLLW 1312, A04609/IT5R, Heublein Lancer, 308, 2 color. On
             reel: M.H.P./313 Lancers, HLLW 1310, HLLW 1312.

             Solo toast                                         FBC 5993
             sd., col., 18  ft., 30  sec.
             Product type: Wines
             Color faded. On box: Compass TV Corp. (NY, NY), The Marschalk
             Co., HLLW 1307, A04610/125R, Heublein Lancer, 307, 3 color. On
             reel: MHP, 1323, white tag.

          Lectron electronics building set / Raytheon

             Morse code                                         FBC 6016
             sd., col., 18  ft., 30  sec.
             Product type: Electronics
             On box: #1A, Toys R Us, 365, 2 color. On reel: 1592, Hurmark,
             6-2-69 L. S.
             Copy 2: FBC 6016.

          Libby's Home-style corned beef hash / Company unknown

             Home-style hash                                    FBC 5992
             sd., col., 18  ft., 30  sec.
             Product type: Corned beef hash
             On box: Modern, Tatham-Laird, Kudner, LJMH0023, 3200 Kelvin,
             PP-30025, 302, 4 color. On reel: 98-0-C, rev., The Petersen Co.
             (Hollywood, CA).

          Little Friskies cat food / Carnation

             Discriminating taste                               FBC 6006
             sd., col., 18  ft., 30  sec.
             Product type: Cat foods
             On box: Teleprint, Erwin Wasey, Inc., CMLF0093, F325, 1 color.
             On reel: Wakeford/Orloff, #149A.

          London Fog raincoats / Londontown Manufacturing Company

             Elopement                                          FBC 5988
             sd., col., 18  ft., 30  sec.
             Product type: Coats
             Color faded. On box: Compass TV Corp. (NY, NY), AC&R Adv. Agcy,
             Inc., LFTV 6A, A04393/30IC, F301, 2 color. On reel: B.F. & J.
             (Baltimore, MD).

          Look of Nature foam-in hair color by Toni / Gillette

             Blooming                                           FBC 6010
             sd., col., 18  ft., 30  sec.
             Product type: Hair dyes
             Color faded. On box: Garden State, a division of Novo, GSTN0163,
             NHS, F369, 2 color. On reel: Toni, Arthur Williams Editing
             Concepts (NY, NY).
             Copy 2: FBC 6010. Color faded.

             Color buds                                         FBC 6010
             sd., col., 18  ft., 30  sec.
             Product type: Hair dyes
             Color faded. On box: Garden State, a division of Novo, GSTN
             0133, Neehan, Harper & Steers, F368, 2 color. On reel: Arthur
             Williams Editing Concepts (NY, NY).

             Color buds (long version)                          FBC 6010
             sd., col., 27  ft., 45  sec.
             Product type: Hair dyes
             Color faded. On box: Garden State, a division of Novo, GSTN
             0124, F615, 2 color. On reel: Arthur Williams Editing Concepts
             (NY, NY).

             Panther                                            FBC 6010
             sd., col., 18  ft., 30  sec.
             Product type: Hair dyes
             Color faded. On box: Garden State, a division of Novo, GSTN0203,
             J. Walter Thompson Company, F372, 2 color.

          Love's cosmetics / Menley & James Laboratories

             Loves of Geraldine                                 FBC 5982
             sd., col., 18  ft., 30  sec.
             Product type: Cosmetics
             Color faded. Spokeperson: Geraldine Chaplin. On reel: Take 5
             Productions. On box: Wells, Rich, Greene, Inc., LFL 70-1244-30,
             Love full line, AFP Distributors, Inc. (NY, NY), MJ/Love, F301,
             2 color.

          Love's Fresh Lemon products / Menley & James Laboratories

             Love's Fresh Lemon                                 FBC 5982
             sd., col., 18  ft., 30  sec.
             Product type: Personal products
             Color faded. On box: P.A.T. Film Services Inc. (NY, NY), Wells,
             Rich, Greene, Inc., SXMW 3061, F302, 1 color.

          Love's Soft Eyes make-up / Menley & James Laboratories

             Geraldine's Soft Eyes                              FBC 5982
             sd., col., 18  ft., 30  sec.
             Product type: Eye make-up
             Color faded. Spoksperson: Geraldine Chaplin. On box: P.A.T. Film
             Services Inc. (NY, NY), Wells, Rich, Greene, SXMW3050, F301, 1
             color.

             Soft Eyes                                          FBC 5982
             sd., col., 18  ft., 30  sec.
             Product type: Eye make-up
             Color faded. Spokesperson: Ali McGraw. On box: 70-1191-3C,
             Wells, Rich, Greene, Inc., AFP Distributors, Inc. (NY, NY),
             MJ/Love, F302, 2 color.

          Mad Cap Molly doll / Kenner Products

             Mad Cap Molly                                      FBC 6019
             sd., col., 18  ft., 30  sec.
             Product type: Dolls
             Color faded. On box: MCM 2, Toys R Us--Kenner, F625, 2 color. On
             reel: du Rona Productions (NY). On reel with SSP Time Trial
             set--"Time Trial."
             Copy 2: FBC 6022. Color faded. On reel with Easy Curl hair
             setting kit--"Easy Curl."

          Magic Moment foam-in hair color by Toni / Gillette

             Competition                                        FBC 6009
             sd., col., 18  ft., 30  sec.
             Product type: Hair dyes
             Color faded. On box: Garden State, a division of Novo, GSTM
             0143, North Advertising, F335, 2 color. On reel: Toni, TV719.

          Magic Sizing extra crisp spray / Armour

             Modern                                             FBC 5992
             sd., col., 18  ft., 30  sec.
             Product type: Starch
             Color faded. On box: The Film-Makers Inc. (Chicago, IL),
             MS-30-23, Armour var. F602, 1 color. On reel with Armour Vienna
             sausage--"Barbecued Vienna sausage."

          Magnetic Spirograph / Kenner Products

             Magnetic Spirograph                                FBC 6019
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: MSP 2, Toys R Us--Kenner, F629, 2 color. On
             reel: 16/35 Film Service. On reel with Close-n-play
             phonograph--"Close-n-play."
             Copy 2: FBC 6021. Color faded. On reel with SSP Racers toy
             cars--"SSP Racers--race."

          Marvel the Mustang / Marx

             Marvel the Mustang                                 FBC 6012
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: Modern, MXTY 0155, 5400 Kelvin, 308, 4
             color. On reel: 71-3356, company--Ted Bates, 9/9/71, P. Larschan
             Associates Inc.
             Copy 2: FBC 6012. Color faded.

          Masterpiece game / Parker Brothers

             Auction                                            FBC 6014
             sd., col., 18  ft., 30  sec.
             Product type: Games
             Color faded. On box: Magus Film Distributors Inc. (NY, NY),
             MP-77-30, Toys R Us--Parker, F336, 2 color. On reel: Televideo
             Productions Inc., #2532.

          Max Factor Linemaker automatic eye-liner / Max Factor

             Automatic eyeliner                                 FBC 5979
             sd., col., 18  ft., 30  sec.
             Product type: Eye liners
             Color faded. On reel: 130, James H. Bean. On box: F603, 3 color.
             On reel with Max Factor Sweet Young Creams lipsticks--"Sweet
             Young Creams."

          Max Factor Pure Magic Super Clear medicated liquid make-up / Max
          Factor

             Pure Magic face                                    FBC 5979
             sd., col., 18  ft., 30  sec.
             Product type: Cosmetics
             Cheryl Ladd appears. On reel: Vik-Winkle, MF-0132-F1-30. On box:
             F307, 2 color.

          Max Factor Pure Magic Super eye gloss / Max Factor

             Pure Magic eyes                                    FBC 5979
             sd., col., 18  ft., 30  sec.
             Product type: Eye shadows
             Color faded. Cheryl Ladd appears. On reel: Vik-Winkle,
             MF-0113-F1-30. On box: F306, 2 color.

          Max Factor Pure Magic Super lip gloss / Max Factor

             Pure Magic lips                                    FBC 5979
             sd., col., 18  ft., 30  sec.
             Product type: Lipsticks
             Color faded. Cheryl Ladd appears. On reel: MR 2002, Vik Winkle
             P1-30. On box: F305, 2 color.

          Max Factor Shimmer-on eye shadows / Max Factor

             Shimmer-on eye                                     FBC 5979
             sd., col., 18  ft., 30  sec.
             Product type: Eye shadows
             Color faded. On reel: Dawn Studio, MF-1381-F1, D11, Prod. no.
             106. On box: F310, 2 color.

          Max Factor Sugarfrost Plums eye shadows and lipsticks / Max
          Factor

             Sugarfrost Plums                                   FBC 5979
             sd., col., 18  ft., 30  sec.
             Product type: Cosmetics
             Color faded. On reel: Dawn Studio, MF-1310-F1. On box: F309, 2
             color.

          Max Factor Sweet Young Creams lipsticks / Max Factor

             Sweet Young Creams                                 FBC 5979
             sd., col., 18  ft., 30  sec.
             Product type: Lipsticks
             Farrah Fawcett appears. On reel: 132, James H. Bean, #1074. On
             box: F602, 2 color. On reel with Tried & True soft color for
             hair--"Tried & True."
             Copy 2: FBC 5979. On reel with Over/Under eye make-up. Color
             faded.

          Max Factor Ultralucent Whipped Creme make-up / Max Factor

             Whipped Creme make-up                              FBC 5979
             sd., col., 18  ft., 30  sec.
             Product type: Cosmetics
             Color faded. Tina Louise appears. On reel: MF2300-S1, Don Record
             & Assoc. On box: F308. 2 color.

          Max Factor Under and Over Tones for eyes / Max Factor

             Over/under eye make-up                             FBC 5979
             sd., col., 18  ft., 30  sec.
             Product type: Cosmetics
             Color faded. On reel: MU 131. James Bean. On box: F605. 3 color.
             On reel with Max Factor Sweet Young Creams lipsticks--"Sweet
             Young Creams" (copy 2).
             Copy 2: FBC 5980. On reel with Aquarius, copy 2.

          Max hair dryer by Toni / Gillette

             Let Max do it II                                   FBC 6010
             sd., col., 18  ft., 30  sec.
             Product type: Hair dryers
             Color faded. On box: Garden State, a division of Novo, GSTX0093,
             Grey North Inc., 375, 2 color. On reel: company--John Fogelson.

             Let Max do it--gift                                FBC 6010
             sd., col., 18  ft., 30  sec.
             Product type: Hair dryers
             Color faded. On box: Garden State, a division of Novo, GSTX0103,
             Grey North Inc., 379, 2 color. On reel: company--John Fogelson.

          Mercury Comet automobile / Ford

             Comet operation                                    FBC 6004
             sd., col., 36  ft., 60  sec.
             Product type: Automobiles
             Color faded. On box: Garnet Films Inc. (NY, NY), 5400 Kelvin,
             Lincoln-Mercury, FMSC 1653, F601, 1 color. On reel: Wylde Films
             Inc., 4490, Factory ver.

          Midas mufflers / Midas (?)

             Edsel                                              FBC 5988
             sd., col., 18  ft., 30  sec.
             Product type: Mufflers
             Color faded. On box: djm Films, Inc. (NY, NY), Wells, Rich,
             Greene, MDM 70-1227-3C, F302, 2 color. On reel: Flickers, Inc.,
             7006.

             Lift                                               FBC 5988
             sd., col., 18  ft., 30  sec.
             Product type: Mufflers
             Color faded. On box: djm Films, Inc. (NY, NY), Wells, Rich,
             Greene, MDM 70-1216-3C, F301, 3 color. On reel: Flickers, Inc.,
             7006.

          Mighty Tonka toy trucks / Tonka Toys

             Mighty Tonka                                       FBC 6018
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: Syncrofilm Distribution Services, Inc.,
             Kerker & Associates, XTLF0230, Toys R Us--Tonka, F349, 2 color.
             On reel: 708-3.

          Milk (no brand given) / American Dairy Association

             Help                                               FBC 6020
             sd., col., 18  ft., 30  sec.
             Product type: Milk
             Public service announcement promoting the drinking of milk.
             Animated. On box: ADMK0300 30, 5400K, F304, 2 color. On reel:
             Murakami-Wolf, GFL 141328.
             Copy 2: FBC 6020. On box: ADMK0300 30 PP 17506.

             Inside/outside                                     FBC 6020
             sd., col., 18  ft., 30  sec.
             Product type: Milk
             Public service announcement promoting the drinking of milk.
             Color faded. On box: ADMK0171 30 PP 17305, 5400K, F302, 1 color.
             On reel: Film Fair 1718B.

             Marvin                                             FBC 6020
             sd., col., 36  ft., 60  sec.
             Product type: Milk
             Public service announcement promoting the drinking of milk.
             Animated. On box: ADMK0260 60, 5400K, F603, 2 color. On reel:
             #5011, GFL 141 377, Modern.

             Pictures                                           FBC 6020
             sd., col., 18  ft., 30  sec.
             Product type: Milk
             Public service announcement promoting the drinking of milk.
             Color faded. On box: ADMK0200 30 PP 1727, 5400K, F301, 1 color.
             On reel: Film Fair 1722C, "Picture."

             Psychologist                                       FBC 6020
             sd., col., 18  ft., 30  sec.
             Product type: Milk
             Public service announcement promoting the drinking of milk.
             Animated. On box: ADMK0311 30, 5400K, F306, 1 color. On reel:
             GFL 142 627, Modern.

             Son of pictures                                    FBC 6020
             sd., col., 18  ft., 30  sec.
             Product type: Milk
             Public service announcement promoting the drinking of milk.
             Color faded. On box: ADMK0250 30 PP 17418, 5400K, F303, 1 color.
             On reel: Film Fair, 1738A.

             Supermarket                                        FBC 6020
             sd., col., 18  ft., 30  sec.
             Product type: Milk
             Public service announcement promoting the drinking of milk.
             Animated. On box: ADMK0290 30, 5400K, F305, 1 color. On reel:
             Modern Tele., GFL 141494.
             Copy 2: FBC 6020.

          Miller High Life beer / Miller Brewing Company

             Desert                                             FBC 6007
             sd., b&w , 18  ft., 30  sec.
             Product type: Beers
             Color faded. On box: Editors Gas, MOMA 0830, F302, 2 color. On
             reel: McCann-Erickson, Inc., 1/12/71, Editors Gas #628.

             Fireplace rev.                                     FBC 6006
             sd., col., 36  ft., 60  sec.
             Product type: Beers
             Color faded. On box: MOMA 0161, 5400 Kelvin, produced by
             McCann-Erickson, Inc., 610, 2 color. On reel: Editors Gas #709.

             Fireplace rev. (short version)                     FBC 6006
             sd., col., 18  ft., 30  sec.
             Product type: Beers
             Color faded. On box: MOMA 0231, 5400 Kelvin, produced by
             McCann-Erickson, Inc., 610, 2 color. On reel: 10/27/71, Editors
             Gas #709.

             Hikers                                             FBC 6007
             sd., col., 18  ft., 30  sec.
             Product type: Beers
             Color faded. Other title on box: "Hiker." On box: MOMA 3530,
             5400 Kelvin, produced by McCann-Erickson, Inc., F310, 1 color.
             On reel: #710 TV.

             Hikers (long version)                              FBC 6007
             sd., col., 36  ft., 60  sec.
             Product type: Beers
             Color faded. "Long version" is supplied title. Other title on
             box: "Hiker." On box: MOMA 3460, 5400 Kelvin, produced by
             McCann-Erickson, Inc., F609, 1 color.

             Leaf                                               FBC 5988
             sd., col., 18  ft., 30  sec.
             Product type: Beers
             Color faded. On box: MOMA 2930, 5400 Kelvin, produced by
             McCann-Erickson, Inc., F307, 1 color. On reel: CRI 2930:30.

             Wave                                               FBC 5988
             sd., col., 36  ft., 60  sec.
             Product type: Beers
             Color faded. On box: MOMA-2660-60, 5400K, produced by
             McCann-Erickson, Inc., CPM Prod., F611, 1 color. On screen:
             copyright 1971.

             Waves (short version)                              FBC 6007
             sd., col., 18  ft., 30  sec.
             Product type: Beers
             Color faded. "Short version" is supplied title. Other title on
             box: "Wave." On box: MOMA 2730, 5400 Kelvin, produced by
             McCann-Erickson, Inc., F306, 1 color.

          Monsanto Wear-dated clothes / Monsanto

             Little boy                                         FBC 6004
             sd., col., 36  ft., 60  sec.
             Product type: Children's clothing
             Color faded. On box: Garden State, a division of Novo,
             MTW819-60, 601, 2 color. On reel: Video Prints Inc., prod. no.
             21-137, Doyle-Dane-Bernbach Inc.

          Moonwind fragrance / Avon

             Moonwind                                           FBC 5983
             sd., col., 18  ft., 30  sec.
             Product type: Colognes
             Color faded. On box: Dreher Advertising, ANDA 3453, Avon var.,
             F316, 2 color. On reel: Editors Corner 1074.

          Nabisco Wheat & Rice Honeys cereal / Nabisco

             Farm animals                                       FBC 5992
             sd., col., 18  ft., 30  sec.
             Product type: Cereals
             Free farm animal figurines are offered in each package. On box:
             Modern, Wm. Esty Co., Inc., 170-48-30, 5400 Kelvin, 26469,
             Nabisco var., F312, 4 color. On reel: prod. no. 7020.

          Naturally Feminine hygiene deodorant spray / Johnson & Johnson

             Room mate                                          FBC 5989
             sd., col., 18  ft., 30  sec.
             Product type: Deodorants
             Color faded. On box: Sponsors Film Service (Hoboken, NJ),
             Ketchum, MacLeod & Grove, JJ9-12-30FC, P.O. #1572S, F309, 2
             color.

          Neet creamy spray hair remover / Whitehall Laboratories

             Spokeswoman                                        FBC 5982
             sd., col., 18  ft., 30  sec.
             Product type: Hair removers
             Color faded. On label: AHNS3010, 3980201.

          Neet lotion hair remover / Whitehall Laboratories

             Whole new complexion                               FBC 5996
             sd., col., 18  ft., 30  sec.
             Product type: Hair removers

          Neet spray hair remover / Whitehall Laboratories

             Woman                                              FBC 5989
             sd., col., 18  ft., 30  sec.
             Product type: Hair removers
             Color faded. On box: Audio Productions (NY, NY), AHNS-3010-30,
             Amer. hom. var., F335, 2 color. On reel: Audio-Lex #50130.

          New Dawn 2 shampoo-in hair color / Alberto-Culver

             Patio--Lori                                        FBC 5996
             sd., col., 18  ft., 30  sec.
             Product type: Hair dyes
             Color faded. On box: AVND1173, F834, 2 color. On reel: J. Walter
             Thompson Company, copyright 1971 Alberto-Culver Co., C-3216,
             SARRA Chicago, Inc., Patio--Lauri. On reel with VO5
             hairspray--"Sea doo."
             Copy 2: FBC 5996. Color faded. On reel with Shimmy Shins--"Girl
             can love."

          Oldsmobile Delta 88 automobile / General Motors

             Catch-up (Delta)                                   FBC 5993
             sd., col., 36  ft., 60  sec.
             Product type: Automobiles
             Color faded. "Delta" is supplied title. On box: GMOE 1056,
             revised, Leo Burnett (Detroit, MI), F607, 1 color, Filmways of
             California, Inc., 5400 Kelvin. On reel: GFL 137311, 70-20 5.

             Discover G ride                                    FBC 5993
             sd., col., 36  ft., 60  sec.
             Product type: Automobiles
             Color faded. On box: Leo Burnett, GMOE-1146, F612, 2 color. On
             reel: Creative Film Arts, GFL 139779.

             G-ride system                                      FBC 5993
             sd., col., 36  ft., 60  sec.
             Product type: Automobiles
             Color faded. On box: Filmways of California, Inc., D.P. Brother
             & Co., GMOE 1016, 5400 Kelvin, F603, 1 color. On reel: GFL 135
             957, 70-20, spot 2.

             Take your father                                   FBC 5993
             sd., col., 36  ft., 60  sec.
             Product type: Automobiles
             Color faded. On box: GMOE 1036, 5400 Kelvin, Leo Burnett Co. of
             Michigan, Inc., F610, 3 color. On reel: R2 866.

          Oldsmobile Toronado automobile / General Motors

             Catch-up (Toronado)                                FBC 5997
             sd., col., 36  ft., 60  sec.
             Product type: Automobiles
             Color faded. "Toronado" is supplied title. On box: GMOT 1066,
             5400 Kelvin, produced by D.P. Brother & Co. (Detroit, MI), F606,
             2 color. On reel: R2864, Cinemetric 2766, The TVA Group, Inc.

          Olin hth dry chlorine / Olin (?)

             Economy                                            FBC 5990
             sd., col., 36  ft., 60  sec.
             Product type: Pool chlorine
             Animated. On box: XOFH-7165-60, 5400K, F602, 2 color. On reel:
             prod. #5040, rev., agency--F.S.R.

             Economy (short version)                            FBC 5990
             sd., col., 18  ft., 30  sec.
             Product type: Pool chlorine
             Animated. "Short version" is supplied title. On box:
             XOFH-7136-30, 5400K, F302, 2 color. On reel: prod.#5040, rev.,
             agency--F.S.R.

          Orbitor 4000 razor / Gillette

             Fred Xmas                                          FBC 6009
             sd., col., 18  ft., 30  sec.
             Product type: Electric shavers
             On box: Garden State, a division of Novo, Techmatic, GSRO 0313,
             378, 2 color. On reel: 231 Filmbox, B B D & O, copyright 1971
             The Gillette Company.

          Oscar Robertson's Pro Basketball Strategy game / Company unknown

             Pro Basketball Strategy                            FBC 6015
             sd., col., 6   ft., 10  sec.
             Product type: Games
             Supplied title.
             Color faded. On box: Lombard RS ball, Toys R Us--Research, F106,
             1 color. On reel: Vince & Oscar, Bebell & Bebell, 28982, Richard
             Brown.

          Parcheesi backgammon game / Selchow & Righter

             Parcheesi                                          FBC 6014
             sd., col., 18  ft., 30  sec.
             Product type: Games
             Animated. On box: Compass TV Corp. (NY, NY), Warwick & Legler
             INc., XSTO 0010, AO4599/5TR, Toys R Us--Selchow Righter, 368, 3
             color. On reel: prod. no. 1193, Elektra.

          Pearl Drops tooth polish / Carter-Wallace

             Girl II                                            FBC 5987
             sd., col., 18  ft., 30  sec.
             Product type: Toothpastes
             On box: Magus Film Distributors, Inc. (NY, NY), CAPE1303, 314, 2
             color.

          Perquackey game / Lakeside Toys

             Perquackey                                         FBC 6015
             sd., col., 6   ft., 10  sec.
             Product type: Games
             Supplied title.
             Color faded. On box: djm Films Inc. (NY, NY), Toys R
             Us--Lakeside, F330, 2 color. On reel: The Film Place. On reel
             with Kismet game--"Kismet."

          Phony Baloney puzzle / Parker Brothers

             Phony Baloney                                      FBC 6014
             sd., col., 18  ft., 30  sec.
             Product type: Puzzles
             Color faded. On box: Magus Film Distributors Inc. (NY, NY), PY
             41-30, Toys R Us--Parker, 362, 2 color. On reel: Pelican, prod.
             # 8313.

          Pillsbury chocolate chip cookie dough / Pillsbury

             Chocolate chip cookies                             FBC 5994
             sd., col., 18  ft., 30  sec.
             Product type: Cookies
             Color faded. On box: National Television Film Distributors,
             Batten, Barton, Durstine & Osborn, PBCC 1030, 5400 Kelvin,
             Cascade Pictures of California, Inc., F309, 2 color. On reel:
             Cascade #7190, Pillsbury 16222.

          Pillsbury Danish rolls / Pillsbury

             Hello Danish                                       FBC 5994
             sd., col., 18  ft., 30  sec.
             Product type: Pastries
             Color faded. On box: Pillsbury F306, 3 color, PBDL1291, 5400K.
             On reel: Cascade Pictures of California, Inc., 16216, Cascade
             prod. 7174.
             Copy 2: FBC 5994. Color faded.

             Weekend Danish                                     FBC 5994
             sd., col., 18  ft., 30  sec.
             Product type: Pastries
             Color faded. On box: F310, 1 color, C3258, DL 30 PP 16979,
             5400K. On reel: 16190, Cascade Pictures of California, Inc.,
             Modern Teleservice, GFL 137072.

          Pillsbury dinner rolls / Pillsbury

             Hello dinner rolls                                 FBC 5994
             sd., col., 18  ft., 30  sec.
             Product type: Buns and rolls
             Color faded. On box: PBCR12281, 5400K, F305, 2 color. On reel:
             Modern Tel., PBCR 7281, Cascade Pictures of California, Inc.

          Pillsbury Poppin' Fresh Dough refrigerated products / Pillsbury

             Hello dairy case                                   FBC 5994
             sd., col., 36  ft., 60  sec.
             Product type: Baked goods
             Color faded. On box: PBRP 1330, 5400K, F601, 1 color. On reel:
             Pillsbury 16219, Cascade Pictures of California, Inc.

             Like best                                          FBC 5994
             sd., col., 18  ft., 30  sec.
             Product type: Baked goods
             Color faded. On box: PBRP0070, PP 16990, 5400K, F311, 1 color.
             On reel: 16197, Modern Tel., Cascade Pictures of California,
             Inc.

          Pillsbury toaster Danish Swirls / Pillsbury

             Danish Swirls                                      FBC 5994
             sd., col., 18  ft., 30  sec.
             Product type: Pastries
             Color faded. On box: National Film Distributors, a division of
             Cascade Pictures of California, Inc., Batten, Barton, Durstine &
             Osborn, PBDS 1030, 5400 Kelvin, F308C, 1 color. On reel:
             Pillsbury 16223.

          Pillsbury turnover pies / Pillsbury

             Hello turnover                                     FBC 5994
             sd., col., 18  ft., 30  sec.
             Product type: Pastries
             Supplied title.
             Color faded. On box: PBT01301, 5400K, F307, 2 color. On reel:
             Modern Tel., PBTO #1301, Cascade Pictures of California, Inc.
             Copy 2: FBC 5994. Color faded. 3 color.

          Pipsqueeks dolls / Eldon

             Squeak                                             FBC 6016
             sd., col., 36  ft., 60  sec.
             Product type: Dolls
             Color faded. On box: Bonded Services, a division of Novo (Los
             Angeles, CA), Toys R Us--Eldon, F619, 2 color. On reel: Bonded
             TV, #EIPS2360.

          Planters peanuts / Standard Brands

             Soldier--painter--professor                        FBC 5989
             sd., col., 18  ft., 30  sec.
             Product type: Nuts
             Animated. On box: PNN-17X, F311, 1 color. On label: Film
             Effects, Inc. (NY, NY). On reel: #405, Murakami-Wolf, spot
             405-7, GFL 125323.

          Platinum-Plus razor blades / Gillette

             Brodie                                             FBC 6009
             sd., col., 18  ft., 30  sec.
             Product type: Razor blades
             Color faded. Spokesperson: John Brodie. On box: Garden State, a
             division of Novo, GSRP 0143, B B D & O, F343, 2 color. On reel:
             J. Walter Thompson Co., Howal Film Assoc. Prod. # H-3460,
             copyright 1970 The Gillette Company.

             Johnny Bench promises alt.                         FBC 6009
             sd., col., 18  ft., 30  sec.
             Product type: Razor blades
             Color faded. Spokesperson: Johnny Bench. On box: Garden State, a
             division of Novo, GSRP 0203, J. Walter Thompson Co., F342, 2
             color. On reel: Howal Film Assoc. Prod., prod. no. H-3352,
             copyright 1970 The Gillette Company.

          Playskool Zoo toys / Milton Bradley Company

             Zoo                                                FBC 6016
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: C. H. Santo Film Specialists (NY, NY),
             PSTV-11-ZOO, Toys R Us--Playskool, 648, 2 color. On reel with
             Dressy Bessy and Dapper Dan dolls--"Dressy Bessy."

          Pontiac Firebird automobile / General Motors

             Firebird formula                                   FBC 5995
             sd., col., 6   ft., 10  sec.
             Product type: Automobiles
             Color faded. On box: Harvey's Place (NY, NY), GMPF1811, P-70,
             12/18, F105, 1 color. On reel: #470, Goldeneye.

          Pontiac Grand Prix automobile / General Motors

             Classic                                            FBC 5997
             sd., col., 18  ft., 30  sec.
             Product type: Automobiles
             Color faded. 1971 model. On box: Harvey's Place (NY, NY),
             GMPP6103, F309, 1 color. On reel: #555, MJA.

          Pontiac Grandville automobile / General Motors

             Grandville                                         FBC 5995
             sd., col., 18  ft., 30  sec.
             Product type: Automobiles
             Color faded. On box: Harvey's Place (NY, NY), GMPV 6403, F311, 1
             color. On reel: Harvey's Place #555, MJA.

          Pontiac Ventura II automobile / General Motors

             Desert                                             FBC 5995
             sd., col., 18  ft., 30  sec.
             Product type: Automobiles
             Color faded. On box: Harvey's Place, Prints Inc. (NY, NY), GMPN
             0403, F314, 1 color. On reel: #625.

          Pontiac wagon automobiles / General Motors

             Wagon                                              FBC 5995
             sd., col., 6   ft., 10  sec.
             Product type: Automobiles
             Color faded. On box: Harvey's Place (NY, NY), GMPS0311, P-70,
             12/18, F104, 1 color. On reel: 430, Harvey's Place 470,
             Goldeneye.

          Preparation H ointment and suppositories / Whitehall
          Laboratories

             Man                                                FBC 5984
             sd., col., 18  ft., 30  sec.
             Product type: Medications
             On label: spot no. AHPH3004, order no. 39967 01. On reel: John
             F. Murray Advertising Agency.
             Copy 2: FBC 5984

             Woman                                              FBC 5984
             sd., col., 18  ft., 30  sec.
             Product type: Medications
             On reel: AHPH-3003, John F. Murray Advertising Agency.

          Primatene mist and tablets / Whitehall Laboratories

             Bob Gibson                                         FBC 5986
             sd., col., 18  ft., 30  sec.
             Product type: Asthma medications
             Spokesperson: Bob Gibson. Color faded. On label: agency-CM, spot
             no. AHPC3005, order no. 40766 08. On reel: Harvey's Place #579.

          Prince Matchabelli Cachet perfume / Chesebrough-Pond's

             Line                                               FBC 5986
             sd., col., 12  ft., 20  sec.
             Product type: Perfumes
             Color faded. On box: Modern, PMF-7-20-6, 5400 Kelvin, 25559,
             201, 2 color. On reel: H. Becker Productions, #426.

          Pro-bowl live action football game / Marx

             Football                                           FBC 6013
             sd., col., 18  ft., 30  sec.
             Product type: Games
             Color faded. On box: Modern, MXTY 0235, 5400 Kelvin, F313, 2
             color. On reel: #713340, company--Ted Bates, 9/9/71.
             Copy 2: FBC 6013. Color faded.

          Proctor-Silex blenders / SCM

             Does it all                                        FBC 5982
             sd., col., 18  ft., 30  sec.
             Product type: Blenders
             Color faded. On box: Teleprint, Weiss & Geller, SCPB2013, F308,
             2 color.

          Progresso bread crumbs / Company unknown

             Bread crumb course                                 FBC 5982
             sd., col., 18  ft., 30  sec.
             Product type: Bread crumbs
             Color faded. On box: Garden State, a division of NOVO,
             UT-30-9-71F, produced by Chalek & Dreyer, F302, 2 color. On
             reel: #145.

          Protein 21 hairspray / Mennen

             Terrific                                           FBC 5989
             sd., col., 18  ft., 30  sec.
             Product type: Hairsprays
             On box: MNHS1023, Warren, Muller, Dolowsky, PDQ Film
             Distributors, Inc., F302, 2 color. On reel: 7306.

          Purina Cat Chow cat food / Ralston Purina

             Bully of the beach                                 FBC 5981
             sd., col., 18  ft., 30  sec.
             Product type: Cat foods
             Color faded. On box: F309, 1 color, 69-RCF-80-30R, Gardner
             Advertising Co. (St. Louis, MO), VPI.

             Fashion show                                       FBC 5981
             sd., col., 18  ft., 30  sec.
             Product type: Cat foods
             Color faded. On reel: 6-25-70. On box: 69-RCF-81-30R, Gardner
             Advertising Co. (St. Louis, MO), F310, 1 color.

             New market                                         FBC 5981
             sd., col., 18  ft., 30  sec.
             Product type: Cat foods
             Color faded. On reel: 4-14-K, VPI Purina. On box: 69-RCF-78-30R,
             Gardner Advertising Company, F308, 1 color.

          Purina Tender Vittles cat food / Ralston Purina

             Mouse                                              FBC 5981
             sd., col., 18  ft., 30  sec.
             Product type: Cat foods
             Color faded. On reel: #RTV70-1271-3C, VPI V-421, Audiographics
             7-9-70. On box: Wells, Rich, Greene, Inc. (NY, NY), F317, 2
             color.

             Tug of war                                         FBC 5981
             sd., col., 18  ft., 30  sec.
             Product type: Cat foods
             Color faded. Animated. On reel: Agency--WRG, prod. no. 209, Film
             Power #209. On box: Video Prints Inc. (NY, NY), RPTV0230, P-260,
             5/24, 5400 K, F315, 2 color.

          Purina Variety Menu cat food / Ralston Purina

             Ralph                                              FBC 5981
             sd., col., 18  ft., 30  sec.
             Product type: Cat foods
             Color faded. On reel: VM-30-70-3, GFL 134185, Audiographics. On
             box: F306, 2 color, Audio Graphic Films (Hollywood, CA).

          R.S.V.P. three-dimensional crossword game / Selchow & Righter

             R.S.V.P.                                           FBC 6014
             sd., col., 18  ft., 30  sec.
             Product type: Games
             Color faded. On box: Compass TV Corp. (NY, NY), Warwick & Legler
             Inc., SR FC 68 8 30, AO4598/5IR, Toys R Us--Selchow Righter,
             371, 3 color. On reel: Pelican, prod. no. 8175.

          Rebound game / Ideal Toy Corporation

             Rebound                                            FBC 6007
             sd., col., 18  ft., 30  sec.
             Product type: Games
             Color faded. On box: Modern, IDRB1532, 652, 2 color. On reel:
             9/22/71, Take 5 Productions. On reel with Impact game--"Impact."
             Copy 2: FBC 6007. Color faded. On reel with Bizzie Lizzie
             doll--"Bizzie Lizzie" (copy 2).

          Remington hot comb / Sperry-Rand

             Innovator                                          FBC 5987
             sd., col., 36  ft., 60  sec.
             Product type: Hair dryers
             Color faded. On box: DKG Inc., 5400K print, RM-26-60-70, AFP
             Distributors, Inc. (NY, NY), Remington var., F602, 2 color.

          Right Guard anti-perspirant / Gillette

             Fire yours & hire ours                             FBC 6009
             sd., col., 18  ft., 30  sec.
             Product type: Antiperspirants
             Color faded. On box: B.B.D. & O., Inc. (NY, NY), Tape-Films,
             Inc., F338, 2 color, spot no. GSGA0303, order no. 36025 01. On
             reel: prod. no. 30379, Stlarsky, MPO Television Films Inc.

             Fire yours & hire ours (young woman and man)       FBC 6009
             sd., col., 18  ft., 30  sec.
             Product type: Antiperspirants
             Color faded. "Young woman and man" is supplied title. On box:
             Garden State, a division of Novo, GSGA0103, B B D & O, F345, 2
             color. On reel: MPO Television Films Inc., 30379, (white).

             Mustache                                           FBC 6009
             sd., col., 18  ft., 30  sec.
             Product type: Antiperspirants
             Color faded. On label: agency--B B D & O, spot no. GSGA0503,
             order no. 38008 01. On reel: prod. no. 51087, MPO Television
             Films Inc.

          Right Guard antiperspirant and deodorant / Gillette

             Mona & cop                                         FBC 6008
             sd., col., 18  ft., 30  sec.
             Product type: Antiperspirants and deodorants
             Color faded. On box: Garden State/Novo Inc., RGDS61-70, B B D &
             O, F327, 6 color. On reel: Wylde #4409, copyright 1970 The
             Gillette Company.
             Copy 2: FBC 6008. Color faded.

          Rock 'em Sock 'em Robots toys / Marx

             Robots                                             FBC 6011
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: Modern, MXTY 0340, 5400 Kelvin, 301, 4
             color. On reel: company--Ted Bates, 9/2/71.
             Copy 2: FBC 6011. Color faded.

          Rumblers motorcycles Mean Mountain set / Mattel

             Mean mountain                                      FBC 6003
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             On box: J & J Film Services Inc., Carson/Roberts Inc., MAWA
             1313, F328, 2 color. On reel: 2033, Wakeford, Orloff, GFL 138
             806. Copyright 1971 Mattel, Inc.

          Rumblers Stunt Rider set / Mattel

             Rumblers Stunt set                                 FBC 6003
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: J & J Film Services Inc., Carson/Roberts
             Inc., MAWA 0143, F311, 5 color. On reel: M.A.D. 1076, revised
             3-4-71, GFL 138 463. Copyright 1971 Mattel, Inc.
             Copy 2: FBC 6003. Color faded.

          Ryder trucks / Ryder

             Move it                                            FBC 5990
             sd., col., 18  ft., 30  sec.
             Product type: Rental moving vehicles
             Color faded. On box: M.J. Productions (Coral Gables, FL), spot
             #RY6949-30, F301, 1 color. On reel: M.J. Enterprises.

          Schick electronic hot lather dispenser / Schick

             Patent Father's Day--70                            FBC 5987
             sd., col., 36  ft., 60  sec.
             Product type: Electric hot lather dispensers
             Color faded. On box: Foote, Cone & Belding, #SR70-HL43-60, F610,
             2 color. On reel: 1389A VPI, Video Prints.

             Shiver shave                                       FBC 5986
             sd., col., 36  ft., 60  sec.
             Product type: Electric hot lather dispensers
             Color faded. On box: Foote, Cone & Belding, #SR70-HL19-60.

          Schlitz beer / Schlitz Brewing Co.

             Harpoon                                            FBC 6001
             sd., col., 18  ft., 30  sec.
             Product type: Beers
             Color faded. On box: SZSZ0080, PP 17173, 5400K, F304, 1 color.
             On reel: Dove Films.

          Score Four game / Lakeside Toys

             Score Four                                         FBC 6015
             sd., col., 18  ft., 30  sec.
             Product type: Games
             Color faded. On box: djm Films INc. (NY, NY), Toys R
             Us--Lakeside, F331, 2 color. On reel: Wylde Films Inc., #4504.

          Scrambler toy cars / Tonka Toys

             Scrambler                                          FBC 6018
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: Syncrofilm Distribution Services, Inc. (NY,
             NY), Kerker & Associates, XTLH0130, Toys R Us--Tonka, 352, 2
             color.

          Screw Loose puzzle / Lakeside Toys

             Screw Loose                                        FBC 6016
             sd., col., 18  ft., 30  sec.
             Product type: Puzzles
             Color faded. On box: djm Films Inc. (NY, NY), Toys R
             Us--Lakeside, F332, 2 color. On reel: Wylde Films Inc., #4475.
             Copy 2: FBC 6016. Color faded.

          Set Shot Official NBA basketball / Marx

             Set shot                                           FBC 6011
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: Modern, MXTY 0130, 5400 Kelvin, F303, 2
             color. On reel: Ted Bates, 9/10/71, P. Larschan Associates Inc.

          Shaker Maker / Ideal Toy Corporation

             Shaker Maker                                       FBC 6007
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: Modern, IDSM1232, 651, 2 color. On reel:
             9/17/71, Take 5 Productions, S.M. vers. On reel with Tornado
             Bowl--"Tornado Bowl."
             Copy 2: FBC 6008. Color faded. On reel with Toss Across--"Toss
             Across" (copy 2).

          Shimmy Shins creme hair remover / Alberto-Culver

             Girl can love                                      FBC 5996
             sd., col., 18  ft., 30  sec.
             Product type: Hair removers
             Color faded. On box: DP-1-8RC, F835, 2 color. On reel: C-3213,
             copyright 1970 Alberto-Culver Co., J. Walter Thompson Company.
             On reel with New Dawn 2 shampoo-in hair color--"Patio--Lori."
             Copy 2: FBC 5996. Color faded. On reel with For Brunettes Only
             hair color--"Two shade intro.--staircase" (copy 2).

          Shiseido facial pack / Company unknown

             Peeler                                             FBC 5987
             sd., col., 18  ft., 30  sec.
             Product type: Skin care products
             Color faded. On box: P.A.T. Film Services, Inc. (NY, NY),
             Ketchum, MacLeod, & Grove, QSBA0302, 301, 2 color.

          Show 'n Tell Phono-viewer / General Electric

             Rainy day rev.                                     FBC 5995
             sd., col., 18  ft., 30  sec.
             Product type: Record players with viewers
             Color faded. On box: Garnet Films Inc. (NY, NY), 5400 Kelvin,
             GEGR 1302, F308, 2 color. On reel: Opticals East, HO# 14-119,
             date--4/16/71, producer--Editeam, 7106.

          Sine-off tablets / Company unknown

             Three bottles                                      FBC 5989
             sd., col., 18  ft., 30  sec.
             Product type: Sinus and cold medications
             Color faded. On box: Syncrofilm Distribution Services, Inc. (NY,
             NY), Ogilvy & Mather, SXMO 2053, MJ/Sine-off, F307, 2 color. On
             reel: Arthur Williams Editing Concepts.

          Skittle Bowl game / Aurora

             Skittle Bowl                                       FBC 6017
             sd., col., 36  ft., 60  sec.
             Product type: Games
             Color faded. On box: Filmpower #239, YAHK 0961 rev., Toys R
             Us--Aurora, F617, 2 color.

          Skittle Scoreball game / Aurora

             Skittle Scoreball                                  FBC 6017
             sd., col., 36  ft., 60  sec.
             Product type: Games
             Color faded. Spokesperson: Don Adams. On box: Filmpower #239,
             YAHS0762 rev., Toys R Us--Aurora, F645, 2 color.

          Slinky toy / James Industries, Inc.

             Slinky/Kookey Kritters                             FBC 6015
             sd., col., 36  ft., 60  sec.
             Product type: Toys
             Color faded. Also features Kookey Kritters toys. On box:
             Barton-Blair-Cureton, Inc. (Columbia, SC), spot no. SK-60, Toys
             R Us--James, F610, 2 color. Same commercial as Kookey Kritters
             toys--"Slinky/Kookey Kritters."

          Smash-up Derby set / Kenner Products

             Smash-up                                           FBC 6019
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: 10/4, SUD 2, Toys R Us--Kenner, F615, 2
             color. On reel: du Rona Productions (NY), 16-35.
             Copy 2: FBC  6019. Color faded. On reel with "Chip Away."
             CoFBC 6019. On reel with "Chip Away" (copy 2).

          Soft & Dry anti-perspirant / Gillette

             Octopus                                            FBC 6009
             sd., col., 18  ft., 30  sec.
             Product type: Antiperspirants
             Animated. On box: Garden State, a division of Novo, GSGB0113, B
             B D & O, F350, 2 color.

          Soft Blue Bonnet margarine / Standard Brands

             Farm hands' lunch                                  FBC 5987
             sd., col., 18  ft., 30  sec.
             Product type: Margarine
             Color faded. On box: SBSB 0020, color comp. print, 5400 Kelvin,
             STP Brands SBB. On label: Film Effects, Inc. (NY, NY). On reel:
             prod. no. 30492, MPO Television Films, Inc.

          Spirograph / Kenner Products

             Spirograph                                         FBC 6019
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: 10/4, SPY, Toys R Us--Kenner, F615, 2
             color. On reel: 16/35 Film Service. On reel with Smash-up Derby
             set--"Smash-up."

          Spirograph and Super Spirograph / Kenner Products

             Spyromania                                         FBC 6021
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: SPY 4, Toys R Us--Kenner, F635, 2 color. On
             reel: Spyromania #4, du Rona Productions (NY). On reel with SSP
             Time Trial set--"Time Trial" (copy 2).
             Copy 2: FBC 6021. Color faded. On reel with SSP Racers toy
             cars--"SSP Racers" (copy 3).

          SSP Racers toy cars / Kenner Products

             SSP Racers                                         FBC 6019
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: SSP 12, Toys R Us--Kenner, F626, 2 color.
             On reel: du Rona Productions (NY). On reel with Super
             Spirograph--"Super Spiro."
             Copy 2: FBC 6019. Color faded. On reel with "Easy Bake
             oven." CoFBC 6021. On reel with "Spyromania" (c. 2).

             SSP Racers (boy in suit)                           FBC 6022
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. "Boy in suit" is supplied title. On box: SSP 10,
             Toys R Us--Kenner, F632, 2 color. On reel with 3 Minute cake
             baker--"3 min. oven."

             SSP Racers--race                                   FBC 6021
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: SSP 8, Toys R Us--Kenner, 663, 2 color. On
             reel: Jamieson Film Co. On reel with Magnetic
             Spirograph--"Magnetic Spirograph" (copy 2).

          SSP Time Trial set / Kenner Products

             Time Trial                                         FBC 6019
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: TIM 2, Toys R Us--Kenner, F625, 2 color. On
             reel with Mad Cap Molly doll--"Mad Cap Molly."
             Copy 2: FBC 6021. Color faded. On reel with Spirograph and Super
             Spirograph--"Spyromania."

          Stay Alive game / Milton Bradley

             Stay Alive                                         FBC 6018
             sd., col., 18  ft., 30  sec.
             Product type: Games
             Color faded. On box: C. H. Santo Film Specialists (NY, NY),
             MBAMTV-11-SA, Toys R Us--Milton Bradley, 667, 2 color. On reel:
             Audio Productions, Inc., #5011 5. On reel with Buffy make-up &
             hairstyling set--"Buffy."

          STP Double Power gas treatment / STP Corporation

             Giant can                                          FBC 5999
             sd., col., 18  ft., 30  sec.
             Product type: Gasoline additives
             Color faded. On box: Teleprint, Media Buyers, Inc.,
             MBI-043-TV-30, 12 oz., F305, 2 color. On reel: Rose Magwood
             Productions of California, prod. C280, RMP 119.

             Lemon 12 oz.                                       FBC 5999
             sd., col., 18  ft., 30  sec.
             Product type: Gasoline additives
             Color faded. On box: Teleprint, Media Buyers, Inc., Digisonics,
             MBI-060-TV-30, revised, F308, 2 color. On reel: Rose Magwood
             Productions of California, prod. C291STP, RMP 138. Copyright
             1971 STP.

          STP Keep Kool radiator treatment / STP Corporation

             Over heating                                       FBC 6000
             sd., col., 18  ft., 30  sec.
             Product type: Radiator treatments
             Color faded. On box: Teleprint, Media Buyers, Inc.,
             MBI-021-R-TV-30, F301, 2 color.

          STP oil treatment / STP Corporation

             2 out of 3                                         FBC 6000
             sd., col., 18  ft., 30  sec.
             Product type: Oil additives
             Color faded. On box: Teleprint, Media Buyers, Inc.,
             MBI-027-TV-30, F302, 2 color. On reel: Indy-500, #2438, Gerald
             Productions Inc.

             New York cab                                       FBC 5999
             sd., col., 18  ft., 30  sec.
             Product type: Oil additives
             Color faded. On box: Teleprint, Media Buyers, Inc.,
             MBI-029-TV-30, F304, 2 color. On reel: J. Fogelson.

             Singing mechanic                                   FBC 5999
             sd., col., 36  ft., 60  sec.
             Product type: Oil additives
             Color faded. On box: Teleprint, Media Buyers, Inc.,
             MBI-052-TV-60, F601, 2 color. On reel: Rose Magwood Productions
             of California, prod. C291 STP, RMP 132.
             Copy 2: FBC 5999. Color faded.

             U.S. racing                                        FBC 5999
             sd., col., 18  ft., 30  sec.
             Product type: Oil additives
             Color faded. On box: Teleprint, Media Buyers, Inc., MBI-028,
             F303, 2 color.

          Sudden Beauty 5 minute facial mask / Whitehall Laboratories

             Clay beach                                         FBC 5982
             sd., col., 18  ft., 30  sec.
             Product type: Facial cleaners
             Color faded. On label: Agency--RH, spot no.--SBTV70 30 1R, order
             no.--35580 04. On reel: Cinemtric, C15375.

             Vibrations                                         FBC 5982
             sd., col., 18  ft., 30  sec.
             Product type: Facial cleaners
             Color faded. On label: AHSB3009, 10573-0, 7076.
             Copy 2: FBC 5982. Color faded.

          Super Spirograph / Kenner Products

             Super Spiro                                        FBC 6019
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: SSR 4, Toys R Us--Kenner, F626, 2 color. On
             reel: du Rona Productions (NY). On reel with SSP Racers toy
             cars--"SSP Racers."

          Super Spy game / Milton Bradley

             Super Spy                                          FBC 6018
             sd., col., 18  ft., 30  sec.
             Product type: Games
             Color faded. On box: C. H. Santo Film Specialists (NY, NY),
             MBAMTV-11-SPY, Toys R Us--Milton Bradley, 668, 4 color. On reel:
             Audio Lex #50119, Audio Productions Inc. On reel with Buffy
             make-up & hairstyling set--"Buffy" (copy 3).
             Copy 2: FBC 6018. Color faded. On reel with Buffy make-up &
             hairstyling set--"Buffy" (copy 4).

          Sure Shot hockey game / Ideal Toy Corporation

             Hockey rev.                                        FBC 6007
             sd., col., 18  ft., 30  sec.
             Product type: Games
             On box: Modern, SSH-69-258-30CR1, 5400 Kelvin, F306, 2 color. On
             reel: Take 5 Productions.
             Copy 2: FBC 6007. Color faded. On box: 659, 2 color. On reel
             with Tornado Bowl game--"Tornado Bowl" (copy 2).

          Swift Deli-spreads / Swift

             Deli oooh                                          FBC 6000
             sd., col., 36  ft., 60  sec.
             Product type: Sandwich spreads
             Color faded. On box: Video Prints of Illinois Inc. (Chicago,
             IL), SWDS0608, F601, 2 color. On reel: 14318, 11-3-70, John
             Fogelson.

             Tony comes home                                    FBC 6001
             sd., col., 18  ft., 30  sec.
             Product type: Sandwich spreads
             On box: Video Prints of Illinois Inc. (Chicago, IL), SWDS0310,
             F301, 4 color. On reel: John Fogelson.

             Tony's sons                                        FBC 6000
             sd., col., 18  ft., 30  sec.
             Product type: Sandwich spreads
             Color faded. On box: Video Prints of Illinois Inc. (Chicago,
             IL), SWDS-0309, McCann-Erickson, F302, 3 color. On reel: 18690,
             11-28-70, rev., John Fogelson.

          Tabu perfume / Dana Perfumes, Inc.

             Count down                                         FBC 5988
             sd., col., 12  ft., 20  sec.
             Product type: Perfumes
             Color faded. On box: Benton & Bowles, DAPT1060, 201, 2 color. On
             reel: Horvath, 71717.

          Techmatic razor / Gillette

             Swinger                                            FBC 6008
             sd., col., 18  ft., 30  sec.
             Product type: Razors
             Animated. On box: Garden State/Novo Inc., GT-20-70, B B D & O,
             F328, 2 color.

          Thomas' Tastier toasts / Company unknown

             Toastier toast                                     FBC 5989
             sd., col., 18  ft., 30  sec.
             Product type: Bread
             On box: Sponsors Film Service (Hoboken, NJ), Thomas' English
             muffins, CGTG0330, 5400K, corn prod.--Thomas, F314, 2 color. On
             reel: The Cutting Room #030, deGarmo, McCaffery, Inc.

          Thumball toy / Marx

             Thumball                                           FBC 6013
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             On box: Modern, MXTY 0030, 5400 Kelvin, F319, 2 color. On reel:
             71-3660, company--Ted Bates, 10/7/71, P. Larschan Associates
             Inc.
             Copy 2: FBC 6013.

          Tonka construction toys / Tonka Toys

             Constructions toys                                 FBC 6019
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: Syncrofilm Distribution Services, Inc. (NY,
             NY), Kerker & Associates, XTLG0330, Toys R Us, F351, 2 color. On
             reel: "Construction," 708-4.

          Tonka T's toy cars / Tonka Toys

             Tonka T's                                          FBC 6018
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: Syncrofilm Distribution Services, Inc.,
             Kerker & Associates, XTLD0131, Toys R Us--Tonka, 350, 2 color.
             On reel: 708-2.

          Tonka Totes toy cars / Tonka Toys

             Tonka Totes                                        FBC 6018
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: Syncrofilm Distribution Services, Inc. (NY,
             NY), Kerker & Associates, XTLB0232, Toys R Us--Tonka, F353, 2
             color.

          Top Choice chopped burger for dogs / General Foods

             Butcher                                            FBC 5990
             sd., col., 18  ft., 30  sec.
             Product type: Dog foods
             On box: Garden State/a division of Novo, GFTP0172, Young &
             Rubicam, F348, 2 color. On reel: Audio Productions, Inc.

          Tornado Bowl game / Ideal Toy Corporation

             Tornado Bowl                                       FBC 6007
             sd., col., 18  ft., 30  sec.
             Product type: Games
             Color faded. On box: Modern, IDTB1731, 651, 2 color. On reel:
             Take 5 Productions, 5/5/71. On reel with Shaker Maker--"Shaker
             Maker."
             Copy 2: FBC 6007. Color faded. On reel with Sure Shot hockey
             game--"Hockey rev." (copy 2).

          Toss Across game / Ideal Toy Corporation

             Toss Across                                        FBC 6008
             sd., col., 18  ft., 30  sec.
             Product type: Games
             Color faded. On box: Modern, TAC-69-245-30CR2, 660, 2 color. On
             reel: Paticoff Canarick, Two from Columbia Film Enterprises,
             Inc., 4/15/71. On reel with Velvet doll--"Movin' groovin'
             Velvet."
             Copy 2: FBC 6008. Color faded. On box: 658, 2 color. On reel
             with Shaker Maker--"Shaker Maker" (copy 2).

          Total cereal / General Mills

             Total                                              FBC 5997
             sd., col., 18  ft., 30  sec.
             Product type: Cereals
             Supplied title.
             Color faded. On box: Nat. Telev. Film Dist., a div. of Cascade
             Pictures of California, Inc., combo #1846, TO-97R1, GM F873, 2
             color. On reel: NTFD 28270, GFL 142578. On reel with Betty
             Crocker's Hamburger Helper--"Freezer," copy 2.

          Tote-a-tune electronic musical instrument / General Electric

             Kids & teenagers                                   FBC 5995
             sd., col., 18  ft., 30  sec.
             Product type: Musical instruments
             Color faded. Mike Lookinland appears. On box: Garnet Films Inc.
             (NY, NY), 5400 Kelvin, GEGR 0331, 307, 2 color. On reel: N. Lee
             Lacy Associates Ltd., Editors Gas #648.

          Totem trash bags / Gulf Oil Corporation

             Cooking school                                     FBC 5992
             sd., col., 18  ft., 30  sec.
             Product type: Trash bags
             Color faded. On box: Morty Perlstein, Ketchum--MacLeod--Grove,
             GOTF5330, 5400K, MHP Films, Inc. (NY, NY), Gulf, 302, 2 color.
             On reel: Wylde, 4594.

          Toyota automobiles / Toyota

             Goldilocks                                         FBC 6003
             sd., col., 36  ft., 60  sec.
             Product type: Automobiles
             Color faded. On box: Clinton E. Frank, Inc., Toyota--all
             product, TYAA 7296, gen. vers., 5400K, F636, 1 color. On reel:
             The Petersen Co. (Hollywood, CA).

          Tried & True soft color for hair / Max Factor

             Tried & True                                       FBC 5979
             sd., col., 18  ft., 30  sec.
             Product type: Hair dyes
             Spokesperson: Suzy Parker. On reel: 122, James H. Bean, #1074.
             On box: F602. 2 color. On reel with Max Factor Sweet Young
             Creams lipsticks--"Sweet Young Creams."
             Copy 2: FBC 5980. On reel with Aquarius, copy 1.

          Trouble game / Kohner

             Trouble                                            FBC 6019
             sd., col., 18  ft., 30  sec.
             Product type: Games
             Color faded. On box: K-71-26, Toys R Us--Kohner, F346, 2 color.
             On reel: Cine Spot.

          Urban Systems ecology kits & games / Urban Systems

             Ecology kits & games                               FBC 6015
             sd., col., 6   ft., 10  sec.
             Product type: Toys and games
             Color faded. On box: US 71-38, version "B", Toys R Us--Urban,
             104, 2 color.

          Velvet doll / Ideal Toy Company

             Movin' groovin' Velvet                             FBC 6008
             sd., col., 18  ft., 30  sec.
             Product type: Dolls
             Color faded. On box: Modern, IDMG1931, 660, 2 color. On reel:
             5/3/71, prod. 30495, MPO Television Films Inc. On reel with Toss
             Across game--"Toss Across."

          VO5 hairspray / Alberto-Culver

             Sea doo                                            FBC 5996
             sd., col., 18  ft., 30  sec.
             Product type: Hairsprays
             Color faded. On box: AVHS0093, F834, 2 color. On reel: J. Walter
             Thompson Company, copyright 1971 Alberto-Culver Co., C-3216,
             SARRA Chicago, Inc. On reel with New Dawn 2 hair
             color--"Patio--Lori."
             Copy 2: FBC 5996. Color faded. On reel with FDS feminine hygiene
             deodorant--"Birthday."

             Torture test                                       FBC 5996
             sd., col., 18  ft., 30  sec.
             Product type: Hairsprays
             Color faded. On box: AVHS1063, F304, 2 color. On reel: R-3220.
             Copy 2: FBC 5996. Color faded.

          VO5 shampoo / Alberto-Culver

             Rainbarrel                                         FBC 5996
             sd., col., 18  ft., 30  sec.
             Product type: Shampoos
             Color faded. On box: Scenic Films, AVCS 0033, F305, 4 color. On
             reel: R2924, Kap V, J. Walter Thompson Company, copyright 1970
             Alberto-Culver Co.

          Westinghouse air conditioners / Westinghouse Electric
          Corporation

             Compare/compact a.c.                               FBC 5986
             sd., col., 18  ft., 30  sec.
             Product type: Air conditioners
             Color faded. Spokesperson: Frank Gifford. On box:
             McCann-Erickson, Inc., 5400K print, 70F-30-169C, AFP
             Distributors, Inc., F301, 2 color.

          Westinghouse Super bulb / Westinghouse

             Arctic night                                       FBC 5992
             sd., col., 36  ft., 60  sec.
             Product type: Light bulbs
             On box: Film Print Services (Studio City, CA),
             Ketchum/McLeod/Grove, WXHB-1026, F601, 2 color. On reel: Film
             Fair, 1668A.

             Teacher                                            FBC 5992
             sd., col., 36  ft., 60  sec.
             Product type: Light bulbs
             Color faded. On box: Film Print Services (Studio City, CA),
             Ketchum/McLeod/Grove, WXHB-1036, F602, 2 color. On reel: Film
             Fair, 1668B.

          Wheaties cereal / General Mills

             NFL rookie of the year                             FBC 5998
             sd., col., 18  ft., 30  sec.
             Product type: Cereals
             Color faded. On box: Nat. Telev. Film Dist., a div. of Cascade
             Pictures of California, Inc., 796-S, W-320, GM871, 2 color. On
             reel: GFL 143684, N.T.F.D. # 73,022, job # 27. On reel with
             Betty Crocker's specialty potatoes--"Buffet," c. 2.
             Copy 2: FBC 5997. Color faded. On reel with Betty Crocker's
             Hamburger Helper--"Hamburger Helper" (copy 2).

          White Rain hairspray / Gillette

             Pruf holds                                         FBC 6009
             sd., col., 9   ft., 15  sec.
             Product type: Shampoos
             Color faded. Farrah Fawcett appears. On box: Garden State, a
             division of Novo, GSTN0071. On reel: Toni pruf holds.

          Wild Rider toy cycle / Marx

             Wild rider                                         FBC 6011
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: Modern, MXTY 0120, 5400 Kelvin, 304, 4
             color. On reel: #713341, Ted Bates, 9/9/71, P. Larschan
             Associates Inc.
             Copy 2: FBC 6011. Color faded.

          Will you welcome now...David Frost / Hawthorne Books

             David Frost                                        FBC 5989
             sd., col., 6   ft., 10  sec.
             Product type: Books
             Supplied title.
             Promotes the book "Will you welcome now...David Frost." On box:
             Hawthorne Books, F101, 2 color.

          Wind Song perfume by Prince Matchabelli / Chesebrough-Pond's

             Your Wind Song                                     FBC 5986
             sd., col., 6   ft., 10  sec.
             Product type: Perfumes
             Color faded. On box: Modern, PMF-8-10-1114C, 5400 Kelvin, 101, 2
             color. On reel: 40326, 10/20/71.

          Wing-it game / Schaper Toys

             Wing-it/Fred                                       FBC 6018
             sd., col., 18  ft., 30  sec.
             Product type: Games
             Color faded. On box: XSJT 7001, Toys R Us--Schaper, F304, 3
             color. On reel: 609-#2.

          Woolite cold water wash / Boyle-Midway

             Best for synthetics                                FBC 5983
             sd., col., 18  ft., 30  sec.
             Product type: Laundry detergents
             Color faded. On label: BMWO 30 70 38, 34979 01. On reel:
             Cunningham & Walsh, 6502 B, EUE/Screen Gems.

          Zoom cycle / Marx

             Zoom cycle                                         FBC 6011
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: Modern, MXTY 0300, 5400 Kelvin, 302, 4
             color. On reel: company--Ted Bates, 9/10/71, P. Larschan
             Associates Inc.
             Copy 2: FBC 6011. Color faded.

          Zoomer Boomer motorized toy trucks / Topper Toys

             Wow                                                FBC 6014
             sd., col., 18  ft., 30  sec.
             Product type: Toys
             Color faded. On box: P.A.T. Film Services Inc. (NY, NY),
             DTZB1303, Toys R Us--Topper, F607, 2 color. On reel with Dawn
             and Friends dolls--"Dawn song."
Top of Page Top of Page
  Home >> Reading Room >> Guides & Finding Aids >> Gitt Collection
Find in
  The Library of Congress >> Researchers
  August 31, 2010
Legal | External Link Disclaimer

Contact Us:  
Ask a Librarian